Suggestion in
media:
Electronic media
Print media
Mass media:
Intended to inform, entertain or convince large
audience (Eg; talk show)
News media:
Acts as hub agent, bridge among us and the world
of events occurring around us.
Selection of
issues:
To catch the attention and entertain viewers –
sensationalism; exciting events
Time factor:
Placement of stories – audience will take it
seriously by big influence on the new cast coverage.
Quantity of time coverage – discuss like chalk
and cheese side of the issues
The use of
language:
Affecting audience view of those issues.
Non verbal of
clothing:
Creating a sense of brand towards the person. For
the example; Doctor OZ wears a surgery outfit.
Camera angle and
distance:
Influencing the audience
Suggesting in
print media:
Having the responsibility to speak for the whole
community and to be aware to every piece of it.
Use of headlines:
Many readers are scares. They want to see the
highlights of the issue first.
Photo composition:
Subtle manoeuvring giving viewers a sense of a common
scene
ADVERTISING
Common advertising
ploys:
Humor
Catchy slogans
Emotive languages
Anxiety ads
Feel good ads
Weasel words
Fine print disclaimer
Sex appeal
Celebrity endorsement
Media literacy
Empowers people to be creative and be critical
of using image, language and sound. With this literacy skill, it could be an
impact to humans in this 21
st century.
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